Nationwide Legal wanted to automate customer support.
What we built
An agent chatbot for customer support.
What to take from this example
A support project starts with the questions customers ask, the information the assistant can use and the point at which a person should take over. Those decisions help define a useful scope for a new assistant.
For a local business, a possible application is helping people find information or understand what to do next. The right conversation flow depends on the business.
iDiscover needed a more powerful tool for reaching customers.
What we built
A customer outreach tool.
What to take from this example
Marketing needs more than an initial moment of interest. A business also needs a useful way to organize and continue the conversation with prospective customers.
For a new project, we work through the customer information, the appropriate follow-up and the team member responsible for the next step.
Internal work needs an understandable path from request to next action. A tracking tool should make that path easier for the people handling it.
A local contractor or professional services team could start by identifying the open work, the information required and the person responsible for the next step.
Mudlark Map needed a complete application and help as the business grew.
What we built
We built the entire application and helped Mudlark Map scale.
What to take from this example
Some projects require a working product, rather than a new page or an isolated feature. Mudlark Map is an example of our work on an application as a whole and support for its growth.
For a business with an application idea, start with the people using it and the essential task. Those choices give the first release a clear purpose and guide later improvements.